Social Media Revolution

View the video –Social Media Revolution 2012 -http://www.youtube.com/watch?v=0eUeL3n7fDs

Research articles about the use of Social Media in marketing and determine effective and ineffective strategies for use.

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Discuss how technology has changed the ways companies market to you. Research and bring examples of personalize marketing communications via new technology. Are these effective – why or why not?

How do you think it will change in the next 3-5 years?

Include your own research on the future of marketing communications.

At least 3 outside sources are required, cited in APA format.
discussion 2
<pclass=”msonormal” style=”font-style: normal; font-variant: normal; letter-spacing: normal; line-height: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; margin: 0px 0px 4px; padding: 0px; border: 0px; outline: 0px; font-weight: 300; font-family: ‘Lucida Grande’, Arial, sans-serif; font-size: small; color: rgb(68, 68, 68); background-color: rgb(255, 255, 255);”>Research the concepts of Push vs. Pull Communication Strategies.

Develop an explanation in your own words of the differences between the two.

Provide an example of a product that has benefited from an effective Pull Strategy and one example of a product that has had an effective Push strategy.

A minimum of 3 academic references expected cited in APA format