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Knowing Your Audience Paper

Knowing Your Audience Paper and Communication Release

XBCOM/275 Knowing Your Audience Paper and Communication Release

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Resource:“Over 30 Workers Trapped After Chilean Copper Mine Collapse” article located on the student website

Research additional articles and information about the Chilean mine collapse.

Write a 700- to 1,050-word paper using this and other articles as a resource. Because communications must be designed with the audience in mind, answer the following questions:


What are some considerations to remember given the different roles and people in the audience?


What would be the potential needs of the miners’ families in receiving a message about this incident?


What would be the potential needs of the company’s employees when receiving a message about this incident?


What actions must you take before and after the message is delivered to ensure that it was received as intended?

Format your paper consistent with APA guidelines.

Drafttwo communications from the mining company announcing the accident, using what you have learned about audience and effective messages. One communication should be directed to the families of the trapped miners and the other should be an internal news release to the company’s employees. For both, identify the most appropriate channel—face-to-face, e-mail, video, memo, and so on.

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