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Strategic Management and Strategic Competitiveness

 

Assignment 1: Strategic Management and Strategic Competitiveness

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Choose one (1) public corporation in an industry with which you are familiar. Research the company on its own Website, the public filings on the Securities and Exchange Commission EDGAR database (http://www.sec.gov/edgar.shtml), in the University’s online databases, and any other sources you can find. The annual report will often provide insights that can help address some of these questions.

Write a four to six (4-6) page paper in which you:

The specific course learning outcomes associated with this assignment are:

? Determine ways in which the vision, mission, and stakeholders of a firm impact that firm’s overall success.

? Use technology and information resources to research issues in business administration.

? Write clearly and concisely about business administration using proper writing mechanic

Grading for this assignment will be based on answer quality, logic / organization of the paper, and language and writing skills, using the following rubric.

? Determine ways in which the vision, mission, and stakeholders of a firm impact that firm’s overall success.

? Use technology and information resources to research issues in business administration.

1. Assess how globalization and technology changes have impacted the corporation you researched.

2. Apply the industrial organization model and the resource-based model to determine how your corporation could earn above-average returns.

Weight: 25%

3. Assess how the vision statement and mission statement of the corporation influence its overall success. Weight: 20%

4. Evaluate how each category of stakeholder impacts the overall success of this corporation. Weight: 20%

5. 2 references

Weight: 5%

6. Clarity, writing mechanics, and formatting requirements

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